Online Reviews: 7 Rules of Engagement for Restaurants. How to use online reviews and your response to them to drive business and guest loyalty.
When was the last time you read through your Facebook reviews? Or (please don't quit reading already) hopped over to your business page on Yelp? Taking a few minutes to address your guests' feedback on review sites is literally the last thing on the priority list of "things to do" for most businesses, but I will maintain that it's essential.
urging nonprofits to ease up on the amount of freebies they ask of our local restaurant community, and immediately felt compelled to contribute. First of all, she’s right. The sheer amount that’s being asked of local restaurants is absurd, yes. In my own past experience as a marketer for a restaurant chain whose roots are here in the Lowcountry, I was hit up for donations daily, sometimes multiple times a day, and that doesn’t include those who walked into our restaurants and asked staff onsite.
You know Yelp, that online review site you pretend not to know about because maybe if you ignore it, it will go away?
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